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The theatre requires improving of its visitors’ physical experience and a digital transformation
We are on a mission to continually build honest relationships built on shared values. These relationships are formed with a shared goal to deliver awesome results which have a tangible impact on our client’s business.
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Joybird collaboration with Lviv Puppet Theatre has begun with the design thinking workshop involving key stakeholders and theatre visitors as well as designers from our team
We are on a mission to continually build honest relationships built on shared values. These relationships are formed with a shared goal to deliver awesome results which have a tangible impact on our client’s business.
The website is a communication medium between the theatre and its visitors. It's a place where they can learn about the repertoire, actors and crew, pick a play and finally buy tickets
The essential challenge here was to recreate the atmosphere of the theatre, incorporate the entertainment element into the process and combine it with a new, modern vibe, and at the same time provide the functionality. The main pain points of the website’s visitors are searching for a certain play, buying tickets and general interaction with the theatre
As an output of a workshop conducted with users, we had personas, customer journey maps and the list of prioritized user stories. Next step in the process was a competitor research
During this phase, we went over some of the competitors’ websites to look at their structure. What we’d discovered was that poor structure, disorganized schedules, and total nightmare with the experience of buying tickets are common for most of the theatre websites
We worked on the information architecture and user flows by mapping out how users navigate the website. This mind map helps designers in the process and keeps the logical structure when working on the wireframes.
During this phase, we went over some of the competitors’ websites to look at their structure. What we’d discovered was that poor structure, disorganized schedules,
25 April 2019
Joybiird agency
