Introducing Siftery Creator Stories

Siftery’s long-term mission is to help business users get more done by discovering, buying and making better use of their technology stack. The software revolution requires getting the software in the right hands, but it can be daunting to choose among thousands of options available for every role (Siftery is currently tracking over 13,000 products), added to the increasing complexity of software interoperability

Everyone on the Siftery team has had the experience of dealing with frustrating software that doesn’t meet our needs, or finding just the right one that changes the way we work and makes us 10 times more efficient than before.

Regardless of your Connect account type—Standard, Express, or Custom—you can now move funds to your connected accounts straight from the Dashboard instead of creating a transfer through the API. If you’re a Connect Custom or Express user, you can also create payouts. By enabling transfers and payouts in the Dashboard, you can scale your user support and payouts management, without requiring your engineering team to build custom tools.

We love software and we realize that behind every great product there’s a story and a team.To celebrate creators and the products they bring into the world, we decided to launch Siftery Creator Stories.

It’s important to measure the success of your email marketing campaigns through testing, analytics and continued refinement. Tracking open rates is a common metric used to evaluate engagement. After all, your campaign success relies on your subscribers opening your emails.According to MailChimp, the average open rate across all industries for 2018 is 20.81%. However, depending on your industry, open rates will vary. Research your industries average open rate to see how you compare.

Be mindful of industry averages, but if you really want to improve your email marketing efforts, focus on tracking your own newsletter open rates . What has been working? What hasn’t? You’ll be able to notice trends and adjust accordingly.